Graphic design is the art or profession of using design elements (as typography and images) to convey information or create an effect.

Graphic design is is a part of your daily life. It is all around you, from road signs, interoffice memos, greeting cards, textbooks, your favorite brands (logos), business cards, billboards, and the list goes on.

How many times have you gone shopping and found yourself standing in the aisle trying to decide which brand of a certain product to purchase? Studies show that a large percentage of consumer buying decisions are based upon packaging design. This includes, colors, size, weight, pictures, labels, textures, shape and materials of the packaging.